citizen journalism

Here’s some required reading for those of you in industries that tend to incite community opposition, namely transportation, construction, and real estate. The Wall Street Journal article [...]

1) What you can learn from GE about social media strategy (Forbes) — You hear a lot about engaging your audiences through social media platforms like Facebook, Twitter,Pinterest, Tumblr, [...]

Here’s Risk for Good CEO Fay Feeney discussing how social media communities can impact your organization’s reputation. [vimeo http://www.vimeo.com/53103159 w=500&h=281] Fay Feeney [...]

With one errant tweet, an employee at Johns Hopkins University shows that employers large and small should be educating employees on the promise and perils of their social media commentary. The [...]

1) Chicago teacher strike escalates into PR conflict (PR Daily) — In Chicago, there’s an all-out PR war taking place between two imposing factions: City Hall and the public school teachers. [...]

1) Newsweek to ditch magazine model (Ad Age) — Newsweek will eventually transition to an online publication, owner IAC/InterActiveCorp (IACI) said Wednesday, marking the beginning of the [...]

1) How Obama’s top copywriter does marketing right (Fast Company) — Fast Company’s Lisa Nirell writes that Obama campaign manager Jim Messina sets the standard for persuasive [...]

FedEx is the latest in a long line of companies to get dinged by a citizen journalist.  A customer videotaped a FedEx carrier’s treatment of his package and posted the footage online.  See [...]

1) Twelve compelling business lessons from rock stars (PR Daily) — Steve Jones, author of the new book “Brand Like Rock Star,” outlines 12 lessons the corporate community can [...]

1) In data breach solutions, don’t forget the bloggers (Bulletproof Blog) — While traditional media coverage of a data breach is usually limited to the initial announcement and major [...]