Tag: Japan

In crisis communications, insights, media relations, social media

Posted July 13, 2011

How the U.S. Navy “surrendered control” in social media — and won

We never think of the U.S. Navy as “surrendering control” of anything, but there is an important exception to that rule. In the presentation below, Navy Captain David Werner outlines [...]

Searching for search ads after Japan’s nuclear crisis

Have you ever caught a fish without bait in the water? Neither have I. It’s just plain difficult to get their attention without a lure beneath the surface. Now extend that analogy to [...]

In the wake of Japan tragedy, U.S. nuclear must step up to the plate

As the Japanese grapple with the economic and humanitarian toll of this tragedy, we keep them in our hearts and minds. Yet, the government of Japan must also avert nuclear crisis after the [...]