Archives

With NFL free agency moving at a torrid pace, dozens of big name players have changed teams in the past 48 hours.  But that’s not all that’s changing:  Media coverage of player [...]

1) Assessing a new landscape in journalism (Pew Research) — As traditional newsrooms have shrunk, Pew Research says a group of institutions and funders motivated by something other [...]

1) Nine ways to engage bloggers (Jonathan Rick) — If you can pitch a reporter, producer, or booker, you can pitch a blogger. After all, bloggers are just people—susceptible to the [...]

Still wondering how to use Twitter to contain press coverage you think is inaccurate? It’s as simple as this:               Not only did the [...]

One customer.  One bad experience. That’s all it takes for online communities to sink their teeth into your brand. Consider this: Guy Kawasaki is a popular venture capitalist with a huge [...]

1) Outdoor filmmaker relies on the power of storytelling (Matador Notebook) — Born out of a frustration with outdoor media, filmmaker Fitz Cahall has built a popular communications brand [...]

We never think of the U.S. Navy as “surrendering control” of anything, but there is an important exception to that rule. In the presentation below, Navy Captain David Werner outlines [...]

1) White House considers new social media avenues (National Journal) — White House communications staffers are investigating social media sites beyond Facebook and Twitter in an effort to [...]