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Archives

Monthly Archive for: "December, 2011"
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By Campfire Communications
In citizen journalism, corporate reputation, crisis communications, insights
Posted December 21, 2011

FedEx falls victim to citizen journalist video

FedEx is the latest in a long line of companies to get dinged by a citizen journalist.  A customer videotaped a FedEx carrier’s treatment of his package and posted the footage online.  See [...]

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By Campfire Communications
In insights, media relations, political communications
Posted December 20, 2011

Ron Smith: 1941-2011

Baltimore lost one of its most endearing news personalities last night when WBAL Radio’s Ron Smith succumbed to cancer. I first heard the name Ron Smith in 2000 while working for [...]

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By Campfire Communications
In citizen journalism, corporate reputation, insights, media relations, morning embers, online advertising
Posted December 16, 2011

Morning embers: Rock stars, business schools, and online video budgets

1) Twelve compelling business lessons from rock stars (PR Daily) — Steve Jones, author of the new book “Brand Like Rock Star,” outlines 12 lessons the corporate community can [...]

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By Campfire Communications
In corporate reputation, insights, social media
Posted December 13, 2011

How three leading companies use Twitter

The Wall Street Journal published an excellent article (linked here)  about how 3 different companies – Southwest Airlines, Whole Foods, and Best Buy – use Twitter to engage their [...]

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By Campfire Communications
In corporate reputation, insights, social media
Posted December 9, 2011

Top trends on Facebook in 2011

Here’s a look at the issues that had America talking the most on Facebook in 2011. Facebook also released new data this week on the fastest growing brands and the most popular entertainers [...]

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By Campfire Communications
In citizen journalism, corporate reputation, insights, media relations, morning embers
Posted December 6, 2011

Morning embers: Yoga Mommas, data breaches, and political advertising online

1) In data breach solutions, don’t forget the bloggers (Bulletproof Blog) — While traditional media coverage of a data breach is usually limited to the initial announcement and major [...]

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