Tag: customer service

In citizen journalism, corporate reputation, crisis communications, insights

Posted December 21, 2011

FedEx falls victim to citizen journalist video

FedEx is the latest in a long line of companies to get dinged by a citizen journalist. A customer videotaped a FedEx carrier’s treatment of his package and posted the footage online. See [...]

By Campfire Communications

In corporate reputation, insights, morning embers, social media

Posted October 28, 2011

Morning embers: The McRib, the White House, and socializing customer service

1) The McRib’s magic marketing sauce (Inc. Magazine) — McDonald’s brought back its McRib sandwich this week – but only for a limited time. What can a boneless BBQ pork [...]