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Corporate America has a $3.1 billion writing problem. That is the finding in a recent study estimating that U.S. corporations spend an eye-popping $3.1 billion on basic writing training for their [...]

1.)  When a founder is the face of a brand (New York Times) — Companies can fire a founder.  But they can’t fire his brand. That’s the dilemma Men’s Wearhouse is left with after dumping its [...]

1)  The McRib’s magic marketing sauce (Inc. Magazine) —   McDonald’s brought back its McRib sandwich this week – but only for a limited time. What can a boneless BBQ pork [...]

1) The best corporate reputations in America (Reputation Institute) — You may be surprised what company tops a list of the most reputable companies in America, according to new rankings by [...]