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Tag Archives for: "search engine marketing"
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By Campfire Communications
In corporate reputation, crisis communications, insights, social media
Posted June 26, 2012

Campfire’s Henry Fawell featured in new reputation management book

Congratulations to our former colleague Ted Claypoole on his new book “Protecting Your Internet Identity: Are You Naked Online?”  This is sorely needed reading for the modern [...]

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By Campfire Communications
In insights, message development, morning embers, online advertising, search advertising, Storytelling
Posted May 11, 2012

Morning embers: The FBI, boring speakers, and the truth about Facebook ads

1) The FBI’s new ad campaign (Wall Street Journal) — The notoriously secretive FBI has turned to an uncharacteristic tactic to combat corporate espionage: a comprehensive advertising [...]

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By Campfire Communications
In corporate reputation, insights, message development, social media
Posted May 8, 2012

Five questions to answer before starting a company blog

Campfire Communications just helped a client start a company blog. Here are a few of the questions we helped them answer as they considered whether a blogging strategy was right for them: 1) Are [...]

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